New VR gaming arena Another World opens: Experience the future of playing in Kassel!

New VR gaming arena Another World opens: Experience the future of playing in Kassel!

In Kassel there is now a new hotspot for gaming fans: The brand new arena "Another World" was opened last Saturday. On Lilienthalstraße 27, visitors can immerse themselves in the exciting world of virtual reality. Players use VR glasses and innovative control controllers to immerse themselves in different game worlds. Whether with the zombie apocalypse, the island defense, ghost hunting or dancing - the offer is sufficient for every age and taste and promises limitless fun. According to HNA called.

Inspiration for the concept came to the two entrepreneurs during a visit to a VR game hall in Alsfeld in November 2024. By deciding to use the successful franchise "Another World", they rely on a tried and tested concept that inspires internationally in over 350 arenas in over 50 countries. The construction work of the new arena in Kassel only lasted around six weeks and are now equipped with two playing fields, each 6 × 8 meters, which can use up to ten people at the same time.

variety of experiences and business models

opening times are from Monday to Thursday from 4 p.m. to 10 p.m. and Friday to Sunday from 10 a.m. to 10 p.m., which makes the company attractive for a wide range of players. In addition to regular operation, special offers such as children's birthdays and company parties are also on the program. If you think of the growing popularity of VR games, the arena is well positioned. The development of the virtual reality in the gaming area is progressing rapidly and, according to Grand View Research by 2030, will be added to around 109.6 billion.

Another plus is the franchise model, which not only enables the operators but also partners to enjoy virtual-maintaining experiences. According to Pop Ranchise , partners from the contract signing to the operation of an "Another World" park, including a CRM system for business automation. This makes it easy for entrepreneurs to offer VR games in their city.

growth opportunities in the gaming market

we take a look at the big picture: the VR gaming market has great growth opportunities. In particular, the demand for immersive gaming experiences and advances in VR technology are driving this trend. Players can run around in rooms of 48 m² up to 700 m² freely and immerse themselves in a new world. New innovations in the game and the continuous update of the game library are designed to constantly improve the gaming experience and to continue growing the community.

While the gaming community in Kassel now opens the doors to virtual reality, the operators of "Another World" are ready to offer new adventures and challenges. Whether for casual gamers or passionate gamers - the next generation of playing can be experienced up close in Kassel.